“Fruitrition® ” represents the marketing of health and nutritional benefits
in the natural form of fresh apples, cherries, and pears. With Fruitrition®,
an individual unit of fruit reduces the need for dietary supplements and
instantaneously supplies nutrition, health benefits, and fun all in one
portable, ready-to-eat package. Consumers are very interested in receiving
the health benefits of food. By bundling those benefits with consumer
friendly packaging options and multiple formats of educational resources,
the produce industry believes it can increase consumer awareness.